Favorable omens by Rene Magritte

Wishful Thinking – creativity technique for breakthrough innovation

Wishful Thinking as a tool for Creative Problem Solving 1. Author Arthur Van Gundy (May 24, 1946 – May 5, 2009) was an American communication professor,...

Lateral thinking technique – effective tool for creative problem solving

Lateral thinking technique as insight, innovation and creativity 1. Author Edward de Bono (born May 19, 1933, Malta), British psychologist and writer, physician and inventor, expert...
Art by Andrew Ferez for methaphor technique

Metaphor technique for creative problem solving

Metaphor technique  1. Description Metaphor technique consists in creating new possibilities, means and solutions the by discovering and suggestion similarities between a problem or focal...

Analogy technique as a tool for creative problem solving

Analogy technique 1. Authors: W. Gordon (1961), E. de Bono (1970). 2. History W. Gordon began to use analogy as an effective method for creative problem...

Free Association – creative technique

Free Association as a creative problem-solving method 1. History The free association method or associative experiment was first used by Francis Galton and Wilhelm Wundt in...

Five Why – interrogative technique

Five Why Method 1. Author: Sakichi Toyoda (1867 –1930), Japanese inventor and industrialist, who is referred to as the "King of Japanese Inventors". 2. History: The technique...

The Kipling method (5W1H)

The Five W’s and One H Method 1. Author: Rudyard Kipling (1865 –1936), English short-story writer, poet, and novelist. 2. History: The method gets its name...

Electronic or online brainstorming

Online brainstorming (Brainlining)  Author: Peter Lloyd 1. Description Electronic brainstorming or simply Online brainstorming (Brainlining) is the modern version of brainstorming. The word brainlining is combined with...

Method of focal objects

Method of focal objects (MFO) 1. Authors  American scientist Charles Whiting (1958), predecessor – German psychologist Friedrich Kunze “Method of catalog” (1926), follower Edward de Bono...

Morphological analysis

Morphology (from Ancient Greek  morphḗ  "form"; and lógos "study") - study of the structure,  shapes or forms  of animate and inanimate objects (crystal, words, artifacts,...

Best Creativity Techniques

Creative problem solving and creativity techniques I. Three pillars of  activating creativity 1. Classical Brainstorming (Alex Osborn). 2. Synectics (William Gordon). 3. Morphological Analysis (Fritz Zwicky). II. The classic methods...
Artwork Roman Grassuta, improve your creativity

Synectics

Synectics: Essence, Principles and Stages Etimology: The term Synectics was derived from the Greek words syn –meaning “ bringing together” and  ectikos meaning “diversity”, so...