Free Association – creative technique
Free Association as a creative problem-solving method
1. History
The free association method or associative experiment was first used by Francis Galton and Wilhelm Wundt in...
Morphological analysis
Morphological analysis as a creative
problem-solving technique
Morphology (from Ancient Greek morphḗ "form"; and lógos "study") - the study of the structure, shapes or forms...
Creativity techniques: Brainstorming
Brainstorming and its basic types
Classical brainstorming
Brainstorming is one of the most widely used and extremely effective methods for divergent idea generation. This technique was...
The Kipling method (5W1H)
The Five W’s and One H Method
1. Author: Rudyard Kipling (1865 –1936), English short-story writer, poet, and novelist.
2. History
The method gets its name from...
Analogy technique as a tool for creative problem solving
Analogy technique
1. Authors: W. Gordon (1961), E. de Bono (1970).
2. History
W. Gordon began to use analogy as an effective method for creative problem...
Question brainstorming
Question brainstorming:
characteristics and steps
This process involves brainstorming the questions related to the problem, rather than trying to come up with immediate answers and short-term...
Mind Mapping for creativity and innovation
Mind Mapping techniques for creative
problem solving
1. Author
Tony Buzan (2 June 1942 – 13 April 2019) was a British writer, researcher and educational...
Synectics
Synectics: Essence, Principles and Stages
Etimology: The term Synectics was derived from the Greek words syn –meaning “ bringing together” and ectikos meaning “diversity”, so...
Lateral thinking technique – effective tool for creative problem solving
Lateral thinking technique as insight, innovation and creativity
1. Author
Edward de Bono (born May 19, 1933, Malta), was a British psychologist, writer, physician, inventor, expert...
Reversal (Inversion) as a creative problem solving technique
Reversal (Inversion) as a heuristic method to stimulate creativity
1. Authors
Carl Jacobi, Alex Osborn, Bob Eberle, John R. Dixon, Charles Thompson, Edward de Bono, Anatoliy...
Stop-and-go Brainstorming
Stop-and-go Brainstorming technique
Types of Brainstorming
The brainstorming session is divided up into segments.
Ideas are generated for three to five minutes and then the group is...
The Best Creativity Techniques
Creative problem solving and
creativity techniques
I. Three pillars of activating creativity
1. Classical Brainstorming (Alex Osborn).
2. Synectics (William Gordon).
3. Morphological Analysis (Fritz Zwicky).
II. The classic methods...