Robert Gonsalves paintings

Lateral thinking technique – effective tool for creative problem solving

Lateral thinking technique as insight, innovation and creativity 1. Author Edward de Bono (born May 19, 1933, Malta), British psychologist and writer, physician and inventor, expert...
Art by Andrew Ferez for methaphor technique

Metaphor technique for creative problem solving

Metaphor technique  1. Description Metaphor technique consists in creating new possibilities, means and solutions by discovering and suggesting similarities between a problem or focal object...
Eric Roux-Fontaine - French painter

Analogy technique as a tool for creative problem solving

Analogy technique 1. Authors: W. Gordon (1961), E. de Bono (1970). 2. History W. Gordon began to use analogy as an effective method for creative problem...
Robert Gonsalves - surreal art

Free Association – creative technique

Free Association as a creative problem-solving method 1. History The free association method or associative experiment was first used by Francis Galton and Wilhelm Wundt in...
Five Why technique

Five Why – interrogative technique

Five Why Method 1. Author: Sakichi Toyoda (1867 –1930), Japanese inventor and industrialist, who is referred to as the "King of Japanese Inventors". 2. History The technique...
Andrew Ferez paintings

The Kipling method (5W1H)

The Five W’s and One H Method 1. Author: Rudyard Kipling (1865 –1936), English short-story writer, poet, and novelist. 2. History The method gets its name from...
Marta Orlowska Fine Art

SCAMPER – Creative technique for ideation

SCAMPER –Creative tool for ideation and problem solving SCAMPER is an acronym from: Substitute Combine Adapt Modify Put Eliminate Reverse Author: Bob Eberle, education administrator History:   In 1953 Alex F. Osborn in his book...

Electronic or online brainstorming

Online brainstorming (Brainlining)  Types of Brainstorming Author: Peter Lloyd 1. Description Electronic brainstorming or simply Online brainstorming (Brainlining) is the modern version of brainstorming. The word brainlining is...
Artwork by Salvador Dali

Method of focal objects

Method of focal objects (MFO) 1. Authors  American scientist Charles Whiting (1958), predecessor – German psychologist Friedrich Kunze “Method of catalog” (1926), follower Edward de Bono...
Vladimir Kush. Increasing creativity

Morphological analysis

Morphological analysis as a creative problem-solving technique Morphology (from Ancient Greek morphḗ  "form"; and lógos "study") - the study of the structure,  shapes or forms...

The Best Creativity Techniques

Creative problem solving and creativity techniques I. Three pillars of  activating creativity 1. Classical Brainstorming (Alex Osborn). 2. Synectics (William Gordon). 3. Morphological Analysis (Fritz Zwicky). II. The classic methods...
Artwork Roman Grassuta, improve your creativity

Synectics

Synectics: Essence, Principles and Stages Etimology: The term Synectics was derived from the Greek words syn –meaning “ bringing together” and  ectikos meaning “diversity”, so...