Morphological analysis
Morphological analysis as a creative
problem-solving technique
Morphology (from Ancient Greek morphḗ "form"; and lógos "study") - the study of the structure, shapes or forms...
The Best Creativity Techniques
Creative problem solving and
creativity techniques
I. Three pillars of activating creativity
1. Classical Brainstorming (Alex Osborn).
2. Synectics (William Gordon).
3. Morphological Analysis (Fritz Zwicky).
II. The classic methods...
C. Jung’s “16 Associations” Test as a Problem Solving Method
Exercise-test "16 associations"
1. Author and history
Carl Jung created and began to use the word association test in 1910-1916 to unravel the subconscious. He discovered...
Lateral thinking technique – effective tool for creative problem solving
Lateral thinking technique as insight, innovation and creativity
1. Author
Edward de Bono (born May 19, 1933, Malta), was a British psychologist, writer, physician, inventor, expert...
Metaphor technique for creative problem solving
Metaphor technique
1. Description
Metaphor technique consists in creating new possibilities, means and solutions by discovering and suggesting similarities between a problem or focal object...
Five Why – interrogative technique
Five Why Method
1. Author: Sakichi Toyoda (1867 –1930), Japanese inventor and industrialist, who is referred to as the "King of Japanese Inventors".2. History
The technique...
SCAMPER – Creative technique for ideation
SCAMPER –Creative tool for ideation
and problem solving
SCAMPER is an acronym from:
Substitute
Combine
Adapt
Modify
Put
Eliminate
ReverseAuthor: Bob Eberle, education administrator
History: In 1953 Alex F. Osborn in his book...
Analogy technique as a tool for creative problem solving
Analogy technique
1. Authors: W. Gordon (1961), E. de Bono (1970).
2. History
W. Gordon began to use analogy as an effective method for creative problem...
Lotus Blossom Technique
Lotus Blossom - a creative technique for generating new ideas
1. Authors
Thomas Eliot, Yasuo Matsumura, Michael Michalko
2. History
This method was first applied by Thomas Eliot...
Method of focal objects
Method of focal objects (MFO)1. Authors
American scientist Charles Whiting (1958), predecessor – German psychologist Friedrich Kunze “Method of catalog” (1926), follower Edward de Bono...
Design Thinking – New Way of Vision and Creative Problem-solving
Design Thinking a Modern Mindset And Powerful Creativity Technique
Design Thinking is a creative problem-solving method and creativity technique that is used by individuals and...
TRIZ – method of enhancing creativity and generating breakthrough innovations
TRIZ - Theory of Inventive Problem Solving
Etymology and abbreviations
TRIZ is the Russian acronym for the "Theory of Inventive Problem Solving" (literally: "theory of the...