Favorable omens by Rene Magritte

Wishful Thinking – creativity technique for breakthrough innovation

Wishful Thinking as a tool for Creative Problem Solving 1. Author Arthur Van Gundy (May 24, 1946 – May 5, 2009) was an American communication professor, psychologist,...
Robert Gonsalves paintings

Lateral thinking technique – effective tool for creative problem solving

Lateral thinking technique as insight, innovation and creativity 1. Author Edward de Bono (born May 19, 1933, Malta), British psychologist and writer, physician and inventor, expert...
Art by Andrew Ferez for methaphor technique

Metaphor technique for creative problem solving

Metaphor technique  1. Description Metaphor technique consists in creating new possibilities, means and solutions by discovering and suggesting similarities between a problem or focal object...
Eric Roux-Fontaine - French painter

Analogy technique as a tool for creative problem solving

Analogy technique 1. Authors: W. Gordon (1961), E. de Bono (1970). 2. History W. Gordon began to use analogy as an effective method for creative problem...
Robert Gonsalves - surreal art

Free Association – creative technique

Free Association as a creative problem-solving method 1. History The free association method or associative experiment was first used by Francis Galton and Wilhelm Wundt in...
Five Why technique

Five Why – interrogative technique

Five Why Method 1. Author: Sakichi Toyoda (1867 –1930), Japanese inventor and industrialist, who is referred to as the "King of Japanese Inventors". 2. History The technique...
Andrew Ferez paintings

The Kipling method (5W1H)

The Five W’s and One H Method 1. Author: Rudyard Kipling (1865 –1936), English short-story writer, poet, and novelist. 2. History The method gets its name from...
Vladimir Kush surreal paintings

How to solve a problem – checklist  by G. Polya

 Polya's checklist   Author: Hungarian mathematician George Polya (1887–1985), one of the most influential mathematicians of the 20th century. History: In 1945  George Polya proposed the four-step...
Art by Salvador Dali

The Phoenix checklist – Creative Thinking Technique

The Phoenix checklist as creative problem solving technique Michael Michalko. Thinkertoys: Handbook of Business Creativity for the 90's. Phoenix is a checklist of questions developed by the...
Marta Orlowska Fine Art

SCAMPER – Creative technique for ideation

SCAMPER –Creative tool for ideation and problem solving SCAMPER is an acronym from: Substitute Combine Adapt Modify Put Eliminate Reverse Author: Bob Eberle, education administrator History:   In 1953 Alex F. Osborn in his book...

Electronic or online brainstorming

Online brainstorming (Brainlining)  Types of Brainstorming Author: Peter Lloyd 1. Description Electronic brainstorming or simply Online brainstorming (Brainlining) is the modern version of brainstorming. The word brainlining is...
Artwork by Salvador Dali

Method of focal objects

Method of focal objects (MFO) 1. Authors  American scientist Charles Whiting (1958), predecessor – German psychologist Friedrich Kunze “Method of catalog” (1926), follower Edward de Bono...