Synectics
Synectics: Essence, Principles and Stages
Etimology: The term Synectics was derived from the Greek words syn –meaning “ bringing together” and ectikos meaning “diversity”, so...
Classical Brainstorming
Brainstorming: essence, rules and steps
1. Author
Alex Osborn (May 24, 1888 Bronx, New York – May 5, 1966 Buffalo, New York). American сreativity theorist and advertising...
The other side of Things
A father was busy with his work while his little daughter constantly distracted him in an attempt to make him play with her.
To keep...
Creative management and management of creativity in the modern creatological formation
Markov S.L. Creative management and management of creativity in the modern creatological formation
Abstract. The article defines qualitatively unique and distinguishing features of the new socio-cultural creatological...
Creativity trainings
Training: Developing creative attitude and skills of managers and leading employees
A practical course "Creative Management": Creative Management as the shortest way to survival and success achievement in...
Creative vision
Creative Vision of The World
Personality Creative Vision of the World is a complex hierarchical system consisting of values and worldview attitudes, emotional position to...
Creativity techniques: Brainstorming
Brainstorming and its basic types
Classical brainstorming
Brainstorming is one of the most widely used and extremely effective methods for divergent idea generation. This technique was...
Classical and modern creativity techniques
Matrix of the main creativity techniques
I. Three pillars of activating creativity
1. Classical Brainstorming (Alex Osborn).
2. Synectics (William Gordon).
3. Morphological Analysis (Fritz Zwicky).
1. Classical brainstorming
1.1....